The Spectrum Equity-backed video education platform Kajabi has already hit $60 million in ARR

Kajabi may not be an American household name, but users of the web hosting and video tech platform are now being seen in a lot of American households.

The company, initially bootstrapped and profitable since its launch, raised a minority investment from Spectrum Equity Partners last November, but that was merely icing on the cake for a business that had seen its user adoption surge.

The COVID-19 pandemic has pushed that adoption even higher as work-from-home gigs yield to work-from-home side hustles and anyone and everyone decides to get in on on the online education and training action, the company said.

In the past year alone, the company has seen its run rate cross $60 million in August and the company hit over $1 billion in recorded transactions milestone in March, according to chief marketing officer Orlando Baeza, who previously served as a marketing executive at Buzzfeed and Paramount Pictures

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