MAIT is an innovative doctor-patient aligned incentive program that nudges better health behaviors by inspiring employees to make informed medical decisions, resulting in reduced healthcare costs and a return on investment for the plan sponsor. Following each eligible office visit, doctors assign employees an information therapy (Ix®) session containing credible educational content tailored to their individual medical condition and treatment options. Through the program’s unique incentive mechanism, both doctors and employees are financially rewarded to encourage one another to engage in better healthcare and health behaviors.
“We’re excited to launch this unique reward-induced digital information therapy program, which provides people with the right information, at the right time, in the right way, so they are more knowledgeable and motivated to make better decisions about their health and treatment options,” said Brian Stitzel, U.S. Health Practice Leader of Buck.
In a five-year study, recently published in the peer-reviewed Journal of